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Brought up Jan 6, 2010

Link Shortener Short-sheeting Themselves?

Interesting TechCrunch article on what's happening with the link shorteners out there on the market.

While it might seem is losing market share, that might be a phantom fall that has more to do with major publications like TechCrunch, HuffPo, and the NYT using their own custom shorteners, which aren't being tracked in this data set.

But is still the default link shortener on and many Twitter clients such as Tweetdeck. Some of the decline can be attributed to the launch of Pro, which is a white-labeling short link service for publishers.


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